Download Jimmy Carter and the Birth of the Marathon Media Campaign PDF

Jimmy Carter and the Birth of the Marathon Media Campaign

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Publisher : LSU Press
Release Date :
ISBN 13 : 0807170798
Pages : 0 pages
Rating : 4.7/5 (17 downloads)

Download Jimmy Carter and the Birth of the Marathon Media Campaign PDF Format Full Free by Amber Roessner and published by LSU Press. This book was released on 2020-05-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of Jimmy Carter, a former Georgia governor and a relative newcomer to national politics, the 1976 presidential election proved a transformative moment in U.S. history, heralding a change in terms of how candidates run for public office and how the news media cover their campaigns. Amber Roessner’s Jimmy Carter and the Birth of the Marathon Media Campaign chronicles a change in the negotiation of political image-craft and the role it played in Carter’s meteoric rise to the presidency. She contends that Carter’s underdog victory signaled a transition from an older form of party politics focused on issues and platforms to a newer brand of personality politics driven by the manufacture of a political image. Roessner offers a new perspective on the production and consumption of media images of the peanut farmer from Plains who became the thirty-ninth president of the United States. Carter’s miraculous win transpired in part because of carefully cultivated publicity and advertising strategies that informed his official political persona as it evolved throughout the Democratic primary and general-election campaigns. To understand how media relations helped shape the first post-Watergate presidential election, Roessner examines the practices and working conditions of the community of political reporters, public relations agents, and advertising specialists associated with the Carter bid. She draws on materials from campaign files and strategic memoranda; radio and TV advertisements; news and entertainment broadcasts; newspaper and magazine coverage; and recent interviews with Carter, prominent members of his campaign staff, and over a dozen journalists who reported on the 1976 election and his presidency. With its focus on the inner workings of the bicentennial election, Jimmy Carter and the Birth of the Marathon Media Campaign offers an incisive view of the transition from the yearlong to the permanent campaign, from New Deal progressivism to New Right conservatism, from issues to soundbites, and from objective news analysis to partisan commentary.


Download Jimmy and Rosalynn Carter PDF

Jimmy and Rosalynn Carter

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Publisher : Oxford University Press
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ISBN 13 : 0197581560
Pages : 953 pages
Rating : 4.5/5 (581 downloads)

Download Jimmy and Rosalynn Carter PDF Format Full Free by E. Stanly Godbold, Jr. and published by Oxford University Press. This book was released on 2022-09-20 with total page 953 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dual biography of the powerful First Couple who attempted to use their presidency to bring peace, human rights, and justice to all peoples of the world and dedicated the remainder of their long lives to making a safer, more caring world. Jimmy and Rosalynn Carter's marriage of over seventy-five years is the longest of any American presidential couple and has been described by them as a full partnership. President Bill Clinton once said that they have changed more lives around the world than any couple in world history. Their lives have been public and private models of honesty and integrity in post-Watergate America. The second of a two-volume biography of Jimmy and Rosalynn Carter by historian E. Stanly Godbold, Jr., this book offers a comprehensive account of the professional and personal lives of the powerful couple who have worked together as reformers in Georgia, President and First Lady of the United States, and founders of the Carter Center to promote international health, conflict resolution, and democracy. It picks up with their departure from the Georgia governor's mansion and their tireless campaign for the Democratic nomination for president in 1976, the first time a Southerner won the White House in over a century. It details the Carter couple's struggle for recognition on a national stage, the challenges of rising energy costs, mounting inflation, geopolitical tensions, and the October Surprise that tainted the 1980 election in which they went down to defeat. During these years, Rosalynn demonstrated that she was a better politician than her husband, offering policy advice, serving as ambassador extraordinaire, sitting in on Cabinet meetings, and working determinedly to provide care and respect for those suffering from mental illness. Their post-presidential work has been unprecedented on the international stage with Habitat for Humanity and especially their establishment of the Carter Center to wage peace, fight disease, build hope. Carter, after reaching the zenith of his career in negotiating the Camp David Accords of 1978, continued for decades to work for peace in the Middle East. He was awarded the Nobel Peace Prize in 2002, a prize which he quickly said equally belonged to Rosalynn and to the Carter Center. Among the greatest peacemakers of the twentieth century, Jimmy and Rosalynn Carter emerge from this account as inspirational giants in American history and a shining example of the power of a couple in public service.


Download The SAGE Encyclopedia of Journalism PDF

The SAGE Encyclopedia of Journalism

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Publisher : SAGE Publications
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ISBN 13 : 1544391188
Pages : 1944 pages
Rating : 4.1/5 (391 downloads)

Download The SAGE Encyclopedia of Journalism PDF Format Full Free by Gregory A. Borchard and published by SAGE Publications. This book was released on 2022-02-22 with total page 1944 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journalism permeates our lives and shapes our thoughts in ways that we have long taken for granted. Whether it is National Public Radio in the morning or the lead story on the Today show, the morning newspaper headlines, up-to-the-minute Internet news, grocery store tabloids, Time magazine in our mailbox, or the nightly news on television, journalism pervades our lives. The Encyclopedia of Journalism covers all significant dimensions of journalism, such as print, broadcast, and Internet journalism; U.S. and international perspectives; and history, technology, legal issues and court cases, ownership, and economics. The encyclopedia will consist of approximately 500 signed entries from scholars, experts, and journalists, under the direction of lead editor Gregory Borchard of University of Nevada, Las Vegas.


Download Communication and Sport PDF

Communication and Sport

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Publisher : Walter de Gruyter GmbH & Co KG
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ISBN 13 : 3110660881
Pages : 765 pages
Rating : 4.8/5 (66 downloads)

Download Communication and Sport PDF Format Full Free by Michael Butterworth and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-07-19 with total page 765 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport is a universal feature of global popular culture. It shapes our identities, affects our relationships, and defines our communities. It also influences our consumption habits, represents our cultures, and dramatizes our politics. In other words, sport is among the most prominent vehicles for communication available in daily life. Nevertheless, only recently has it begun to receive robust attention in the discipline of communication studies. The Handbook of Communication and Sport attends to the recent and rapid growth of scholarship in communication and media studies that features sport as a central site of inquiry. The book attempts to capture a full range of methods, theories, and topics that have come to define the subfield of "communication and sport" or "sports communication." It does so by emphasizing four primary features. First, it foregrounds "communication" as central to the study of sport. This emphasis helps to distinguish the book from collections in related disciplines such as sociology, and also points readers beyond media as the primary or only context for understanding the relationship between communication and sport. Thus, in addition to studies of media effects, mediatization, media framing, and more, readers will also engage with studies in interpersonal, intercultural, organizational, and rhetorical communication. Second, the handbook presents an array of methods, theories, and topics in the effort to chart a comprehensive landscape of communication and sport scholarship. Thus, readers will benefit from empirical, interpretive, and critical work, and they will also see studies drawing on varied texts and sites of inquiry. Third, the Handbook of Communication and Sport includes a broad range of scholars from around the world. It is therefore neither European nor North American in its primary focus. In addition, the book includes contributors from commonly under-represented regions in Asia, Africa, and South America. Fourth, the handbook aims to account for both historical trajectories and contemporary areas of interest. In this way, it covers the central topics, debates, and perspectives from the past and also suggests continued and emerging pathways for the future. Collectively, the Handbook of Communication and Sport aspires to provide scholars and students in communication and media studies with the most comprehensive assessment of the field available.


Download Jimmy Carter PDF

Jimmy Carter

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Publisher : Macmillan
Release Date :
ISBN 13 : 1429950757
Pages : 208 pages
Rating : 4.7/5 (95 downloads)

Download Jimmy Carter PDF Format Full Free by Julian E. Zelizer and published by Macmillan. This book was released on 2010-09-14 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The maverick politician from Georgia who rode the post- Watergate wave into office but whose term was consumed by economic and international crises A peanut farmer from Georgia, Jimmy Carter rose to national power through mastering the strategy of the maverick politician. As the face of the "New South," Carter's strongest support emanated from his ability to communicate directly to voters who were disaffected by corruption in politics. But running as an outsider was easier than governing as one, as Princeton historian Julian E. Zelizer shows in this examination of Carter's presidency. Once in power, Carter faced challenges sustaining a strong political coalition, as he focused on policies that often antagonized key Democrats, whose support he desperately needed. By 1980, Carter stood alone in the Oval Office as he confronted a battered economy, soaring oil prices, American hostages in Iran, and the Soviet invasion of Afghanistan. Carter's unpopularity enabled Ronald Reagan to achieve a landslide victory, ushering in a conservative revolution. But during Carter's post-presidential career, he has emerged as an important voice for international diplomacy and negotiation, remaking his image as a statesman for our time.


Download God is a Conservative PDF

God is a Conservative

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Publisher : NYU Press
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ISBN 13 : 081473555X
Pages : 370 pages
Rating : 4.5/5 (735 downloads)

Download God is a Conservative PDF Format Full Free by Kenneth J. Heineman and published by NYU Press. This book was released on 2005-10 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Billy Graham and Ronald Regan to Newt Gingrich and William Bennett, this book provides an important look at the role of religion in conservative politics in modern America. The author reveals the profoundly religious nature of contemporary conservatism, offering an intriguing look at the social history of moral politics over the last three decades, and the still tremulous aftershocks of the New Deal.


Download Camelot's End PDF

Camelot's End

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Publisher : Hachette UK
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ISBN 13 : 1455591378
Pages : 400 pages
Rating : 4.3/5 (591 downloads)

Download Camelot's End PDF Format Full Free by Jon Ward and published by Hachette UK. This book was released on 2019-01-22 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a strange, dark chapter in American political history comes the captivating story of Ted Kennedy's 1980 campaign for president against the incumbent Jimmy Carter, told in full for the first time. The Carter presidency was on life support. The Democrats, desperate to keep power and yearning to resurrect former glory, turned to Kennedy. And so, 1980 became a civil war. It was the last time an American president received a serious reelection challenge from inside his own party, the last contested convention, and the last all-out floor fight, where political combatants fought in real time to decide who would be the nominee. It was the last gasp of an outdated system, an insider's game that old Kennedy hands thought they had mastered, and the year that marked the unraveling of the Democratic Party as America had known it. Camelot's End details the incredible drama of Kennedy's challenge -- what led to it, how it unfolded, and its lasting effects -- with cinematic sweep. It is a story about what happened to the Democratic Party when the country's long string of successes, luck, and global dominance following World War II ran its course, and how, on a quest to recapture the magic of JFK, Democrats plunged themselves into an intra-party civil war. And, at its heart, Camelot's End is the tale of two extraordinary and deeply flawed men: Teddy Kennedy, one of the nation's greatest lawmakers, a man of flaws and of great character; and Jimmy Carter, a politically tenacious but frequently underestimated trailblazer. Comprehensive and nuanced, featuring new interviews with major party leaders and behind-the-scenes revelations from the time, Camelot's End presents both Kennedy and Carter in a new light, and takes readers deep inside a dark chapter in American political history.


Download Right Star Rising: A New Politics, 1974-1980 PDF

Right Star Rising: A New Politics, 1974-1980

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Publisher : W. W. Norton & Company
Release Date :
ISBN 13 : 0393076385
Pages : 505 pages
Rating : 4.3/5 (76 downloads)

Download Right Star Rising: A New Politics, 1974-1980 PDF Format Full Free by Laura Kalman and published by W. W. Norton & Company. This book was released on 2010-06-28 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: This narrative history of the Ford-Carter years discusses the relevance of the period's politics on today's issues and its shaping of the current political environment, including the energy crisis, a sharp economic downturn and a collision with fundamentalism in Iran.


Download The Pulse of Politics PDF

The Pulse of Politics

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Publisher : Routledge
Release Date :
ISBN 13 : 1351475754
Pages : 353 pages
Rating : 4.7/5 (475 downloads)

Download The Pulse of Politics PDF Format Full Free by James David Barber and published by Routledge. This book was released on 2017-09-29 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every four years, journalists propel a presidential campaign into the national consciousness. New candidates and issues become features of the political landscape while familiar rituals are reshaped by the unpredictability of personalities and events. Underlying this apparent process of change, however, is a recurrent cycle of political themes and social attitudes, a pulse of politics that locks the process of choosing a president into a predictable pattern. In this bold and brilliant examination of modern presidential politics, James David Barber reveals the dynamics of this cycle and shows how the pattern of drift and reaction may be broken in this most critical of political choices. Barber probes beneath the surface of campaigns to detect a steady rhythm of major political motifs. The theory he advances in colorful narrative chapters is that three dominant themes-conflict, conscience, conciliation-recur in foreseeable twelve-year cycles. A combative campaign-Truman vs. Dewey in 1948-is followed four years later by a moral crusade-Eisenhower vs. Stevenson in 1952-which in turn is succeeded by a contest to unify the nation-the Eisenhower-Stevenson rematch in 1956. The pattern is then renewed: the fierce combat between Kennedy and Nixon in 1960 was followed in 1964 by the contest of principle between Johnson and Goldwater. In 1968 Richard Nixon defeated Hubert Humphrey by promising to bring the nation together. Monitoring shifting national political moods is a new elite: the journalists. Barber makes the case that the party system, increasingly clumsy and inflexible, can no longer pick up the beat of politics. Instead it is through newspapers, magazines, and television that the main themes of a campaign are sounded, created, and destroyed. This new edition of The Pulse of Politics provides a timely guide to the themes of the 1992 presidential campaign and to future elections. It will be of special interest to political scientists, historians, media analysts, and journalists.


Download Communication Consultants in Political Campaigns PDF

Communication Consultants in Political Campaigns

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Publisher : Greenwood Publishing Group
Release Date :
ISBN 13 : 9780275952075
Pages : 248 pages
Rating : 4.9/5 (275 downloads)

Download Communication Consultants in Political Campaigns PDF Format Full Free by Robert V. Friedenberg and published by Greenwood Publishing Group. This book was released on 1997 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive look at the history and current practice of political communication consulting.


Download Jimmy Carter PDF

Jimmy Carter

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Publisher :
Release Date :
ISBN 13 :
Pages : pages
Rating : 4./5 ( downloads)

Download Jimmy Carter PDF Format Full Free by United States. President (1977-1981 : Carter) and published by . This book was released on 1977 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


Download The Presidency of Gerald R. Ford PDF

The Presidency of Gerald R. Ford

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Publisher : American Presidency (University of K
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ISBN 13 :
Pages : 280 pages
Rating : 4./5 ( downloads)

Download The Presidency of Gerald R. Ford PDF Format Full Free by John Robert Greene and published by American Presidency (University of K. This book was released on 1995 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Riveting from start to finish". -- Herbert S. Parmet, author of Richard Nixon and His America.


Download The Iowa Caucuses PDF

The Iowa Caucuses

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Publisher : McFarland
Release Date :
ISBN 13 : 0786457139
Pages : 212 pages
Rating : 4.1/5 (457 downloads)

Download The Iowa Caucuses PDF Format Full Free by John C. Skipper and published by McFarland. This book was released on 2010-01-13 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smaller in population than several U.S. cities, the state of Iowa has become an unexpected and unparalleled proving ground for would-be presidential candidates. The Iowa caucuses provide a unique brand of retail politics, on the decline in an age of multi-million dollar advertising blitzes. Potential candidates have gone to extraordinary lengths to impress Iowa’s voters, dying their hair, changing their wardrobes, posing—and giving speech after speech. This book chronicles the most important events of each Iowa caucus since 1972 and reveals how the unassuming Midwestern state came to be an unlikely powerhouse in presidential politics.


Download Hearing on Petroleum Marketing Practices and Their Impact on Small Business PDF

Hearing on Petroleum Marketing Practices and Their Impact on Small Business

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Publisher :
Release Date :
ISBN 13 :
Pages : 164 pages
Rating : 4./5 ( downloads)

Download Hearing on Petroleum Marketing Practices and Their Impact on Small Business PDF Format Full Free by United States. Congress. Senate. Committee on Small Business and published by . This book was released on 1992 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Download The Carter Presidency PDF

The Carter Presidency

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Publisher : Manchester University Press
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ISBN 13 : 9780719046933
Pages : 260 pages
Rating : 4.0/5 (719 downloads)

Download The Carter Presidency PDF Format Full Free by John Dumbrell and published by Manchester University Press. This book was released on 1995 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: With its associated images of the Iranian hostage crisis, the presidency of Jimmy Carter from 1977 to 1981 is often regarded as a nadir in modern American national leadership. In this re-evaluation, John Dumbrell looks at Carter's years in the White House from a post-cold war perspective, and argues that Carter was neither incompetent nor lacking in a compassionate vision.


Download Reaganland PDF

Reaganland

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Publisher : Simon and Schuster
Release Date :
ISBN 13 : 1476793069
Pages : 1120 pages
Rating : 4.0/5 (793 downloads)

Download Reaganland PDF Format Full Free by Rick Perlstein and published by Simon and Schuster. This book was released on 2021-08-17 with total page 1120 pages. Available in PDF, EPUB and Kindle. Book excerpt: "From the bestselling author of Nixonland and The Invisible Bridge comes the dramatic conclusion of how conservatism took control of American political power"--


Download No Holding Back PDF

No Holding Back

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Publisher : University Press of America
Release Date :
ISBN 13 : 0761852263
Pages : 575 pages
Rating : 4.2/5 (852 downloads)

Download No Holding Back PDF Format Full Free by Jim Mason and published by University Press of America. This book was released on 2011 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1980, John Anderson ran what experts initially considered a quixotic race for the Republican presidential nomination before switching to run as an independent. He ran a unique campaign and won unprecedented support before it eventually fell apart. No Holding Back tells the story of this riveting American political melodrama.